Saba Lebanese
Michael Torres, Owner
$4,200/mo
Commission savings
Eliminated third-party commissions entirely
78%
Direct order volume
Of total delivery orders now come direct
41%
Revenue increase
Total monthly revenue growth in 90 days
#1
Google ranking
For "Lebanese restaurant Surry Hills"
The Challenge
Saba Lebanese was paying Uber Eats and DoorDash over $4,200 per month in commissions — nearly 30% of their delivery revenue. Michael knew the maths didn't work, but feared losing volume if he pulled off the platforms.
The Solution
OrderLocal built Saba a conversion-optimised website with integrated online ordering, launched automated win-back email campaigns to shift existing delivery customers to direct ordering, and set up Google Ads targeting "Lebanese food Surry Hills" and surrounding suburbs.
Key Wins — First 90 days
- Migrated 420+ Uber Eats customers to direct ordering via targeted email campaigns
- Average order value increased 22% thanks to smart upselling (added sides, drinks, desserts)
- Google Ads campaign generating 35+ new customers per week at $3.20 per acquisition
- Automated review requests pushed Google rating from 4.4 to 4.9 stars in 8 weeks
“We were paying Uber Eats $4,200 a month in commissions. Three months after switching to OrderLocal, we're doing the same volume in direct orders and keeping every cent. It's the best business decision I've made this year.”